In the introductory part of "Introduction to Intangible Cultural Heritage", Mr. Wang Wenwen, President of the Chinese Academy of Arts, proposed the concept of "productive protection" and proposed that handicrafts must be protected in production practice. Mr. Lu Pintian, a researcher at the Chinese Academy of Arts, proposed in the article "Revitalizing the Protection of Productive Methods of Handicrafts and Intangible Cultural Heritage" that productive protection is in line with the existence and inheritance characteristics of handicrafts and can continuously "produce" cultural differences. This method of ecological protection is a social and cultural practice that strives to follow the laws of intangible cultural heritage.
This protection method with "paper-cut handcraft" and "paper-cut manual operation" as the core is not only in line with handcraft skills but also in line with the existence and inheritance characteristics of all intangible cultural heritage based on handmade production practices, embodying culture the universal need for ecological protection.
It can be seen that productive protection refers to transforming intangible cultural heritage and its resources into productive forces and products through production, circulation, sales, etc., which not only generates economic benefits, but also makes intangible cultural heritage be used in production practice. A protection method that can be inherited, protected and developed to achieve the purpose of dynamic, conscious and active protection of intangible cultural heritage, adapt it to the modern market economy, and interact positively with contemporary social culture. Its purpose is to " Drive development through protection and promote protection through development.”