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The world’s first physical store of British classic bicycle brand BROOKS

The world’s first physical store of British classic bicycle brand BROOKS

For traditional brands, how to maintain reputation and extend brand value in an ever-changing market will be a major challenge. BROOKS ENGLAND was founded in 1866, mainly manufacturing bicycle seat cushions and various bags.

The two-story store located in Coven Garden, London does not have too much decoration. The exposed red brick walls and peeling paint are paired with new wooden floors, creating a subtle conflict between new and old. feel. One entire wall has a complete list of different types of seat cushions and a poster with a chronology of the history of BROOKS. The basement also provides hand-customized and considerate services. This is definitely a room that all passersby will admire. Good store to stop in.

The world’s first physical store of British classic bicycle brand BROOKS

The world’s first physical store of British classic bicycle brand BROOKS

The world’s first physical store of British classic bicycle brand BROOKS

The world’s first physical store of British classic bicycle brand BROOKS