The words "limited" and "limited" are always particularly attractive in marketing vocabulary. As the saying goes, what is lost is always the most beautiful. Therefore, limitations and limited editions often bring people a kind of tension that will disappear immediately if they are not grasped now. feel.
Perhaps we will use these two words in sales, but in activities, we use POP-UP (flash mob) instead. POP-UP SHOP and POP-UP FLEA are already interesting activities. Coupled with the short limited time, in addition to increasing the fun and rarity, it also creates the urge to wait for no longer.
In addition to the above two activities, a POP-UP BAR "DOOR 19" recently appeared in MOSCOW Moscow. Since BAR is not a special place, there are usually several in a city, so "DOOR 19" is based on steel The cement creates a style that seems to be still under construction. The spacious and comfortable space is different from the uncomfortable feeling of crowding in ordinary bars. Street graffiti and artwork add a literary and artistic atmosphere to the bad place in the public mind, so it has become a Moscow’s newest hotspot!
