HBOs self-produced series "Game of Thrones" has entered its seventh season. It is said that the eighth season next year will be the last. As soon as this news came out, a lot of die-hard fans really cried to death, and I don't know if it was because it was already over. Waiting for the ending, so the pace of the plot is obviously much faster than in the past, which makes some fans a little uncomfortable. However, what is certain is that even if the series is really finished, die-hard fans will still dig out the series to review it when they have time. For a while, I continued to follow relevant news.
When Michele Clapton, the costume designer of "Game of Thrones" attended an event held at the Getty Museum in Los Angeles last year, he revealed that the shawls on the shoulders of the Nights Watch are all from IKEA carpets. This latest secret After being exposed by the media, it really aroused enthusiastic responses from die-hard fans. The smart IKEA immediately followed up the promotion and expressed its most sincere thanks to Clapton for his love of IKEA. The advertising company SMFB also took advantage of the situation and launched a fake product Vinter and The illustrated instructions are posted on the IKEA Norway Facebook page, teaching everyone how to make their own shawls!
Vinter is based on IKEAs sheepskin rugs Ludde and Skold. It can be transformed from a rug into a shawl in just 3 simple steps!
Step 1: Cut a hole in the carpet along the dotted line, which is the neckline where the head and neck can stick out.
Step 2: Hang the shawl on your shoulders.
Step 3: Put a fake beard on your face, hold a sword in your hand, and immediately transform into a majestic night watchman. If you can be more "rigid" and get some artificial snow made of Styrofoam, the effect will definitely be better.
SMFB creative director Pia ?lstad said that the reason whyThey came up with Vinters idea because the approach of "Game of Thrones" resonated with IKEAs brand image. When they saw how "Game of Thrones" transformed the Ludde and Skold rugs, they immediately thought that this was completely in line with IKEAs way of thinking, and through their partnership with IKEA Norway over the past six years, they also discovered what else could be possible? What better way to do this than to give DIY products a DIY makeover?
Of course, compared with professional fashion designers, Vinters "transformation process" is still a bit simple. After all, in order to withstand the test of HD high-definition shooting and the keen eyes of the audience, Clapton still transformed the carpet After cutting, trimming, dyeing, distressing and other processing, and adding accessories such as belts, it can have the effect of a "blanket" and a "shawl". However, for ordinary drama fans or cosplay fans, it costs ?30 You can make such a majestic shawl for only 40 yuan, which is very worth it!
