There are hundreds of ways to promote your own brand, and which one is more effective depends on whether customers are willing to pay. If you were a brand manager or salesman, would you be able to 100% believe in your product and make a promise that "goes beyond common sense"?
A brand manager thoroughly implements trust in the brand, and also shows it in front of the public, a "reality show" on the subway. First, he took out his new Bissell Symphony and cleaned part of the subway floor, then poured his food on the ground and ate it!! (He also didn’t forget to tie a napkin for himself, so he could enjoy the meal. Feeling...) In the end, I even took out the bread, dipped the sauce on the floor and ate it together!
Of course, the commuters screamed and felt incredible that this happened! However, the brand manager assured that the product can remove 99.9% of bacteria and dirt, and the food they eat is also very safe.
The editor feels that this manager has made a huge sacrifice... No matter how powerful the product is, the effect of such publicity is really overpowering!!
