When the fashion week schedule came to London, the style changed greatly to be young, lively and interesting. Although there are not as many first-line fashion brands and star-studded celebrities as New York, Milan, and Paris Fashion Weeks, for those who love pure design, London is their paradise with no restrictions on style and not too much glamour. London Fashion Week is the cradle of many start-up brands and emerging designers. It is also the place where many Taiwanese designers have shined in recent years.
Among them, contemporary designer living in the UK─JAMIE WEI HUANG Huang Wei graduated from St. Martins College, University of the Arts London, and won the top five in the German Fashion Week International Rookie Competition "DESIGNER FOR TOMORROW" The established brand of the same name is the leader among this wave of new talents in Taiwan. The 2015 spring and summer series selected as the Fashion Scout fashion show is already the third time that JAMIE WEI HUANG has appeared in London Fashion Week.
In a new series called "Metaphysics Existence", JAMIE WEI HUANG brings the theme of imagination back to modern urban characters, using the role of "human" existence as the main axis.
Thus, there is an inadvertent hint of bright yellow on the shoulders of office workers’ suits, the leather seat cushions hanging on the backpacks of cyclists, the second-hand leather bicycle bags on the body, and the contrasting sports backpack shoulder straps of bankers’ exquisite suits. Skiers' winter coats and equipment, various equipment hung across the shoulders of soldiers... These careless and seemingly boring details from the daily lives of small and medium-sized people in the city are all wonderfully transformed in JAMIE with different new looks. WEI HUANGs 2015 spring and summer womens wear has become a surprise design that speaks for contemporary women who have the courage to express their true selves.
Clothing silhouettes and mixed fabrics, two strengths of JAMIE WEI HUANG, are certainly eye-catching features in this spring and summer series.
It cleverly combines different styles of silhouettes and materials, such as stiff leather pockets sewn on dresses, soft feathers and hand-stitched leather bags. The shirt styles throughout the series are sometimes paired with flowing long sleeves. Skirts, sometimes paired with shorts or trousers... while the models wore flat leather sandals. This seemingly neutral and casual style of the series was unbuttoned, hollowed out, and hollowed out inadvertently. The way of the skin, as well as the pink color added to the overall dark blue main tone, allow such feminine elements to be combined into the unique neutral charm of Jamie Wei Huang, while also implementing the brands most appreciated aesthetic spirit.
