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Common foods in daily life plus packaging design of international fashion brands

International brands that are usually too afraid to step into have begun to change their lifestyle approach and launch an unexpected new product – lifestyle food! What does such lifestyle food taste like? Will the price change if the packaging is changed? Will it be ten times more expensive?

It turns out that this series of food is the work of Israeli designer Peddy Mergui, called "Wheat is Wheat is Wheat." Peddy Mergui adds the packaging design of international fashion brands to common foods in daily life, such as yogurt, flour, coffee, biscuits, etc. Will this improve the overall texture? Let’s take a look first!< /p>

Common foods in daily life plus packaging design of international fashion brands

TIFFANY & Co. Yogurt

Only 3% natural yogurt?!

Common foods in daily life plus packaging design of international fashion brands

VERSACE eggs

Its a bit overpackaged, my dear.

Common foods in daily life plus packaging design of international fashion brands

Nike Fruit

It makes people want to pick it up and play it like a tennis ball...

Common foods in daily life plus packaging design of international fashion brands

LOUIS VUITTON Sausage

Common foods in daily life plus packaging design of international fashion brands

GUCCI Kimchi

There seems to be a golden light when opened.

Common foods in daily life plus packaging design of international fashion brands

FERRARI Pasta Jar

Common foods in daily life plus packaging design of international fashion brands

DOLCE & GABBANA Biscuits

Common foods in daily life plus packaging design of international fashion brands

Apple milk

Pure white has no sense of violation.

Common foods in daily life plus packaging design of international fashion brands

PRADA Flour

Common foods in daily life plus packaging design of international fashion brands

Cartier coffee

Will the combination of lifestyle products and international brands make you want to buy them more? With the same essence, because of different packaging, will people have different perspectives and attitudes? This series of works makes People can't help but reflect on the brand myth and the value of advocating famous brands. Peddy Mergui uses humor to explore the relationship between luxury goods and necessities.